﻿WEBVTT

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<v 0>I was just thinking my session was sandwiched right in between the lunch and</v>

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cocktails on a beautiful day in San Francisco when everyone wants to be out.

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Can't tell if it's a good thing because most likely no one will listen to what

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I'm about to say or a bad thing because no one will listen to what I'm about to

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say. But jokes aside, I'm Rajeev.

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I have the privilege of leading the strategy and partnerships function at

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Verifone.

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And this is my third Sessions with the Stripe team.

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As most of you can tell, it continues to get bigger and better,

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solving bigger and bolder challenges-be it agentic AI, be it stablecoins,

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we've heard all about them.

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But one such very bold challenge that we're embarking on solving

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jointly along with Stripe and everyone else in the room here is this idea of

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identity in physical commerce,

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which I think still has a lot of friction in the consumer experience.
So for

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call it almost five decades, like in payments,

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the identity was either the piece of plastic a consumer carried or a

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device that you have on you or even worse,

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the digits that you can recollect on top of your head,

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be it be the 16 digits or the CVVs or what have you.

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But I think in 2026 we're at a different point in time where the identity

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can be you yourself. It doesn't have to be anything else.

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And as we look at our everyday walk of life,

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what I'm about to say doesn't sound as theoretical.

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We see this application in quite a few walks of life already.

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How many of you actually had to get on a plane to get to San Francisco this

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week?

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And how many of you went through some sort of TSA where your face

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was your identity to get through security?
So be it be

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airports or transit or even use cases around

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how you authenticate into your device and even conduct high sort

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of critical banking transactions such as transfers and things like that.

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So biometrics has been entrenched in almost all walks of everyone's life.

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And even if you look at the macro data around the comfort levels of various

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sort of populations around biometrics, the stats kind of reveal the same.

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Be it Gen Zs-and I'm not going to read the stats for you guys,

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you can see it-or even the millennials or the Gen X,

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the stats kind of tell the same story on the comfort levels around biometrics

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is already there and continues to grow.

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One other macro stat we keep a close track of here at Verifone is the idea of

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how many consumers, not just in North America,

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but for that matter all around the world,

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think biometrics is an even more safer way of authenticating.
The

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numbers are quite staggering, right?

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So north of 80% of the people see biometrics as a more safer way of

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identifying themselves even in the physical environment.

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So there's enough macro data points that tell us the time is

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right and it takes someone like us and partners like all you guys in this

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ecosystem to partner up and really tackle this bold challenge.

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And that's what we're about to do.

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Now let's just frame the same thing from maybe a merchant standpoint for a

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moment. So again, pretty self-explanatory.

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Most merchants operate in a very complex environment, right?

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So they interact with their consumers through a myriad of channels.

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Could be drive-throughs, could be self-service, checkouts, in stores, online,

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mobile apps,

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all the stuff that I'm sure most of you in the room have interacted with at

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least once. Maybe just take one example,

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the first bubble called "drive-thru".

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If any one of you operate a QSR here or pay attention to QSR as an industry

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vertical,

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most people would tell you drive-through is one of the fastest growing channels

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for a QSR vertical.
It's very, very important.

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But if you imagine the drive-through experience, even in 2026,

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just imagine the friction in that experience.

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Somebody rolls into the drive-through entrance, somebody else orders,

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there's another person on the other side taking the orders and converting that

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into something that a system can read.

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Then you flip to the other side-and I've recently had an experience in one of

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the drive-throughs,

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won't name them on this stage-where somebody tied a card-present terminal to a

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stick and extended it into the car for me to make a payment. By the way,

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it's not uncommon. This is how this industry operates even in 2026.

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All of it goes to the root of the problem,

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which is when somebody enters the drive-through, the QSR,

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despite that this person may have shown up there 15 times the prior week,

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most likely has no idea who that person is,

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hence the friction.
Now,

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if you think about the same problem in the digital realm,

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which has existed for over a decade now, be it web or mobile,

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it's not as hard.

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There's a lot of metadata that most merchants and platforms use-could be device

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fingerprints, IP addresses,

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guest logins-all sorts of things where they may not exactly know who the

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consumer is,

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but most merchants get darn good at predicting at least the basic demographic

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data of who's interacting with a merchant at any point in time,

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even if you're an incognito browser.

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But when you take the same experience and transcend it into the physical world,

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this is where things start breaking because the notion for the merchant to know

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who is the person on the other side interacting with them-could be for payments,

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could be for any part of the commerce journey, discovery, loyalty,

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making a decision on what to buy-knowing who the person that you're interacting

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with as a merchant truly matters.
And it is incredibly hard to do in the

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physical world even today.

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And we believe the linchpin here is biometrics.

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This kind of eliminates the gap between the physical and the

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digital world divide and truly drives the experience towards what we believe is

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omnichannel. And the word,

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and I just thought it's worth spending maybe 30 seconds on the word omnichannel

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because it's existed for over a decade.

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But most omnichannel use cases have always revolved around really

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payments.

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Can you make a payment using your preferred payment method in any of the

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channels that you interact with the merchant?

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Could you do things like buy online or return in store and so on and so forth?

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But while payments are extremely important, as most of us would know,

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that is the absolute last step in the commerce journey.

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But what starts much ahead of the game is how you actually discover,

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how you interact, how you make a decision,

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how you even go through the whole purchase emotion on what to buy before you get

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to payments.
And that's where I don't think the omnichannel truly transcends.

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As an example, and I've had this happen to me recently,

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one of the large clothing retailer-again,

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won't name them-I added a bunch of jeans into my shopping cart.

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You could clearly tell that I had a very strong signal that I wanted to buy a

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pair of blue jeans. That's why I had a bunch of them in the shopping cart,

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but I wanted to go to the store and try them before I buy one of them.

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I walk into the store,

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and this is a brand I've interacted with at least-call it 10 times in the last

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12 months,

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it's not like I'm a foreigner to them-but I walk into the store and I just get

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treated like just everybody else.

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There is just no ounce of personalization in this experience.

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All stems from the idea that despite that they have seen me at least a dozen

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times in the last 12 months and there is a very strong buying intent-I was on

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their website five times there's a bunch of goods sitting in that shopping cart,

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not checked out yet-but still,

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none of it mattered when I walked into the store.
And that's really the gap that

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we think we can solve through biometrics. Now,

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let's just maybe spend a minute on a typical commerce journey. Now,

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this largely transits to every merchant, every vertical, SMB,

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enterprise, retail, hospitality, whatever.

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But if you kind of take a broad brush and paint the journey

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that a consumer goes through in the commerce space: you start with discovery,

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go through some amount of engagement where you're engaging with the brand,

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you're deciding what to do, you're comparing,

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you're looking at the prices at various places,

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then you eventually get to a decision point,

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which is you're going to buy if yes,

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how much and where and how and so on and so forth,

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followed by-decision always follows a payment because that's how you get the

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goods delivered to you.
And in some cases,

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there's always some kind of recognition and rewards and so on and so forth.

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And last but not the least, there's some sort of fulfillment step.

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It could be you buying a coffee in a coffee shop or me buying a pair of jeans in

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a retail store.

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But typically you could argue this largely follows the footprint of what a

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consumer goes through in a commerce journey.
Now let's take this and maybe apply

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it to some of, let's call it everyday use cases.

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And this is something I personally went through this morning.

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I live in New York. I'm visiting San Francisco, beautiful city. Love it.

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Perfect time of the year. I was up,

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as you might expect at six in the morning because it was already nine my body

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time and I had to go find myself a coffee.

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And I had an option to either go to a Starbucks,

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which I can find everywhere in the world,

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or there's some local coffee shop that I could have gone and tried.

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And I chose to do the latter.

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So I went to a local coffee shop.
This is how my experience kind of went, right?

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I walked into the store, I placed my order on what I wanted.

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I had to pick up my phone, unlock the phone. By the way,

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I'm explaining things that you all hopefully know very well, right?

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Very obvious. I found the Apple Pay app. And by the way,

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this merchant also happened to be using a specific payments provider who

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is really, really big in the Apple vast space.

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So I actually had Apple Pass provision in my wallet.

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So there was another incremental step of me finding my loyalty pass in my

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Apple Passes and go scan the QR code,

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then select the payment method and ultimately go tap my phone.

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So you can kind of imagine what was really me just buying my morning

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coffee,

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at least included somewhere between three-to-five different steps between I got

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to the end of the job,

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if you thought the first step of that commerce journey was how I actually found

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that merchant and how I discovered their menu or how to even make an order.
Now,

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if you just take the same example and almost apply to maybe a different

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vertical. Like most of you,

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I would probably buy groceries at least once a week or in some cases even more

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often. This is how that experience typically goes: People go, walk the aisles,

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especially if you go with someone like my wife-she loves spending like 45

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minutes aimlessly walking around. I still couldn't figure out why.

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And I straight go to what I like, which is the wine counter,

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go pick up my favorite wines while she does her job. Most cases,

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most grocery stores have some sort of loyalty card.

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I'm sure most of you have key chains with hanging barcodes and things of that

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nature attached to the key chains. That's how,

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whether you go to-let's not take names, but any store,

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that's how the store identifies who the consumer is and then

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go-and particularly because when there are people like me included where I end

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up buying some sort of age-restricted product,

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my favorite wine-this is if you talk to any large grocer,

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the first thing you'll understand from them is they all love self-service

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checkouts, but they hate it when it breaks.

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And it breaks when there are things in the shopping cart where somebody has to

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come physically assist you.

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It could be an age-restricted product or in some cases could be a high value

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product such as whatever, like a high expensive TV and things of that nature.

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But point being,

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there are times when the self-service flow even breaks and

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it gets stepped up because you have to verify your ID and things of that nature

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and it doesn't stop there.
So now ultimately you got to make a payment and you

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got to collect your receipt. Now,

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it's hard to debate every single experience goes exactly in the same linear

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path, but you get the broad idea that for you to sort of do what you would do

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sometimes tens of times in a month,

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you go through at least like five-to-six steps before you get to the end of the

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job, which is you actually bought the product that you wanted to do. Now,

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this is where we fundamentally believe,

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and this isn't something just we by ourselves could do,

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but the reason why we chose this topic at this particular stage and platform is

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because we're surrounded by all the right players in the ecosystem.

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But if all of us work together,

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this is a problem that I think we can truly solve. So there are ways,

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and we fundamentally believe in this,

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where identifying a person as he or she walks into the store and

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really wrapping around the whole commerce experience around what the merchant

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knows about them or what the shopping signal tells the merchant that they're in

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the store for, I think will be incredibly valuable and very,

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very differentiated.
And this 10 years ago was probably hard to

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argue that's the right time to do, but now we believe it's the right time to do.

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Not so much because the tech has evolved and it's there,

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but more importantly because the consumer adoption and people's familiarity

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with using biometrics as a way to identify them as we've already talked about is

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there.

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And that's the reason why we've been investing significantly in this space. Now,

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if you think about the ecosystem play for a second,

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this is kind of our view of the value of biometrics transcends way

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beyond just payments. But even if you just start on the payments,

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there's so many use cases that we can talk about.

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We won't have time to get through all of it,

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but I'll just maybe call out one or two simple examples.
Most of you have

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interacted with some kind of buy now pay layer providers.

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Most of you have interacted with some kind of alternate payment methods.

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Now doing all of them in the context of a digital world,

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whether it's online or mobile in the grand scheme of things is good. It works.

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I personally use one of the BNPL providers that all of you I'm sure will know,

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but just imagine using one of them in the store.

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Even in 2026, it is a ton of friction, right?

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And we say this because we actually see macro data across not

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just North America, but all around the world,

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by being-roughly about a third of card present states in the world,

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we get to see a lot of usage patterns.

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And our data tells us the same thing while there is very explicit interest,

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but the friction to use one of these alternate payment methods in the

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in-store environment is incredibly hard.
Now,

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imagine how frictionless it could be when you don't have to pull out your

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phones or scan QR codes or go to the right apps and authenticate the

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transactions and so on and so forth. So our thought,

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biometrics definitely adds a lot of value in the payments related use cases,

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but I think it's even more interesting in the overarching commerce ecosystem

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that sort of precedes a payment and succeeds a payment,

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things that happen after the payment has been made,

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such as receipts and things of that nature. Again,

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intention is not to go through every one of them,

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but you can kind of see them on the screen.

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There's a few that we've been kicking around with and there's a few that we've

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been piloting with some large merchants around.

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And actually I'm in a job that needs me to travel quite a bit and I do travel at

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least four to five times a month and I do most often stay with the same

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chain of hotels that I stay with.
And I go through the exact same thing no

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matter where I go. Who are you? Can we see your license?

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Where is your credit card?

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Despite I've already given them my credit card once when I made the reservation.

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Just think through the experience that most of you go through.

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So our simple thought, tying all of this,

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not just the payment into a consumer identity,

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I think significantly simplifies this and adds a lot of differentiation to the

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merchant.

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And we have been in conversations with a lot of them and we're in some pilots

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with most. Now, this is kind of how we see the ecosystem evolving.

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So we look at ourselves as there is some level of like

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an orchestration that happens in the biometric space. But like I said,

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at the forefront of this,

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this is not something that we ourselves are set out to solve all by ourselves.

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We believe what we're creating is the infrastructure for all the partners.

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You could be a loyalty platform or you could be an app that's used by tens of

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millions of consumers. We call them as consumer platforms,

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or you could be a payments platform, or you could be offers,

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or you could be a KYC, or you could be an age verification tool,

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or you could be someone like Experian that has credit data on a person.

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The list is endless,

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but our view of the world is we're in the process of creating a centralized

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orchestration engine that plugs into a myriad of this that hopefully solves

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single identity and sets standards for how this works in the physical world.

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Now, maybe just to sort of progress the conversation forward,

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there is a view around-if you just think about this picture for a second and

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think of this as the overarching ecosystem where consumers interact with,

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there is a world where people go through enrollment into a lot of these

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several times, right?
So people enroll in their loyalty.

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It doesn't have to be through biometrics,

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maybe it's through your email or your phone number or what have you,

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but it's not uncommon for a person to manage

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and maintain their identity across a slew of platforms today.

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This happens today, by the way, right? Most of you, I assume,

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have some sort of sign-up done in so many different platforms for different

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reasons. Our view of the world,

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there is a way to think about a centralized energy where

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consumers go to one place and one place only to manage their identity

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and that gets federated across all of them,

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which is really the world we're aspiring for.

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And that is the reason why a standards-driven biometrics platform,

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which hopefully is interoperable across an ecosystem of partners and players,

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is the world that we believe in.

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And we've been kind of working towards that one step at a time.

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Now, if you just take everything we went through in the past,

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call it 15-20 minutes now,

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and apply to maybe three-to-four major industry verticals and just

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start thinking through what are some of the use cases,

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just starting with retail,

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think about how interesting the checkout experience could be.

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Think about how anything in the realm of cross-channel interaction-the

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example I was just going through earlier with you all,

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the fact that I was on the website of a large retailer and I had like $500 worth

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of jeans sitting in a shopping cart and I walk into the store and yet the

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store had no context of any of that.

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Imagine a world where if the store knew all of it,

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like the cross-channel interactions could be a lot more richer.

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Think about even mundane tasks like returns.

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Think about the personalized experience that a shopper can be

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offered when they walk into the store.
The list is endless, right?

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So there's so many of these that we've been kind of piloting or in some cases

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still in the discovery stage,

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but we've been working with some of the largest retailers you can think of in

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thinking through which of these are really differentiated and which of these are

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needle movers. Now, retail, while it's big, it's not the only one.

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So just kind of switching gears and going to a slightly different use case,

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think about hospitality, think about stadiums, events, concerts, theme parks,

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all sorts of things. Largely the same story applies.

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So I was recently at Knick's game at Madison Square Garden in New York City,

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not roughly two days ago,

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and my face was my access to access the stadium,

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but where it stops is exactly there.

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Once you get into the stadium, your face is useless.

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You still need everything else,

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right?
So you need a license to buy a glass of beer,

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you need your phone to buy whatever you need to do, et cetera.

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So this is kind of what our view of the world on,

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I think biometrics have solved point use cases like to access a stadium,

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there's biometrics. To get through an airport, there's biometrics.

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And this actually happened to me two days ago as well when I was coming to San

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Francisco. I could get through the whole TSA pre-check using my face.

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I had like 45 minutes to board the plane and I decided to go and grab a glass of

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beer at one of the bars. Nothing works, right? You still need your ID,

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you still need your license.

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If you could get through the airport without the license,

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I don't know why you need license to buy a beer, right?

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You get my point.
So there is a lot where we could enable this

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in... This is kind of our view as in the sense we by ourselves,

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we can probably solve maybe parts of this ecosystem,

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but for us to truly get this to ubiquity,

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I think us by ourselves or for that matter,

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any individual by themselves cannot solve it.

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And that's the reason why we think this is truly an ecosystem play and this is

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truly a standards driven play.

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And it's all about interoperability across all the partners who participate in

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the commerce ecosystem. Now,

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you could kind of transcend the same into the grocery space.

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So we've kind of gone through it already, but

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think about friction around where self-service checkout breaks.

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Think about how anything in the subscription-based category works.

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Think about how offers or personalization or even things like retail

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media in the context of a grocery store can work when a person is standing at

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the checkout aisle for,

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call it roughly two minutes while a transaction is being processed and

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the store has almost undivided attention off that person for

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those two-to-three minutes when your basket is getting scanned.
But just think

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about everything a retailer can do if only they knew who the person

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standing there was for the two-to-three minutes.

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And I would argue most large retailers are in the business of retail

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media. They use all the first party data to drive ads in the stores,

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but they drive ads by putting them on televisions on the walls,

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which I would argue has maybe a third of visibility.
What is the probability of

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someone paying attention to what is on a TV when you're in a large retail store

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shopping? Maybe 20%, maybe 30%.

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What is the probability that somebody is going to pay attention to what is on

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the payment terminal for those two-to-three minutes when they're standing in

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front of the checkout aisle?

379
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I'd argue 90% because you're actually paying attention to what is being scanned

380
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and how much money you owe.

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But now just think through the art of possible on what a grocers or a retailer

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for that matter could do if only they knew who the person standing in front of

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them was. So these are all the use cases,

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but all of it goes back to where I kind of started this dialogue on,

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it's all about identity in the physical commerce,

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which I think has been incredibly hard to solve, but we think the time is now.

387
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And last but not the least, I won't go too deep into this,

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but we touched on this briefly.
So QSRs, this is by the way,

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a segment that we personally at Verifone love a lot because we have a lot of

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market share in this space. We work with the big ones, the mid-sized ones,

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the small ones, the North American based ones, the international ones.

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We work with them all over the world,

393
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and we understand the nuances of things like order ahead or drive-throughs and

394
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how all of these channels or even self-service kiosks inside a QSR

395
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works. So our view of the world,

396
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it's not just always about the commerce,

397
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but I go to Starbucks and I order the same thing every time I go,

398
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but I have to still order the same thing every time I go.

399
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How cool will it be if I actually check into the store and it tells me,

400
00:24:16.900 --> 00:24:17.720
"Welcome, Rajeev,

401
00:24:17.720 --> 00:24:22.140
do you want a mid-size cappuccino with two extra pumps of hazelnut and extra

402
00:24:22.180 --> 00:24:26.180
hot?" All I have to say is yes.
In one interaction, I placed my order,

403
00:24:26.640 --> 00:24:27.500
I made a payment,

404
00:24:27.900 --> 00:24:32.420
in most cases I've owned or even redeemed some kind of loyalty all with title

405
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one single interaction.

406
00:24:34.440 --> 00:24:38.740
So we genuinely believe this is an ecosystem play.

407
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This is a partnerships play.

408
00:24:41.560 --> 00:24:45.060
We don't believe this is something that any one of us can individually solve,

409
00:24:45.420 --> 00:24:48.400
but collectively between the consumer platforms,

410
00:24:48.460 --> 00:24:52.540
the fintechs that have access to tens of millions of consumers, the loyalties,

411
00:24:53.160 --> 00:24:54.080
the KYCs,

412
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the financial institutions and the acquirers and many others who kind of

413
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participate in this platform, we've been working with all of them to A:

414
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build a common standard and framework for how identity can be federated

415
00:25:07.540 --> 00:25:09.080
across all of it, and B:

416
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how do we get all of this orchestrated across a variety of

417
00:25:14.200 --> 00:25:17.260
merchants, payment methods, networks, and all sorts of things.

418
00:25:17.320 --> 00:25:22.040
So it's not something that, as I said, we ourselves can solve,

419
00:25:22.100 --> 00:25:24.280
but collectively, we think we can make a very,

420
00:25:24.340 --> 00:25:27.860
very big impact and we genuinely believe that time is now.

421
00:25:31.400 --> 00:25:32.233
With that,

422
00:25:33.160 --> 00:25:37.460
we started this conversation thinking about authentication in the card presence

423
00:25:37.480 --> 00:25:42.440
space, but hopefully you're taking away that biometrics isn't just

424
00:25:42.940 --> 00:25:44.980
in our wines, at least a payments feature.

425
00:25:45.440 --> 00:25:50.160
It's not how do we go shave another half of a second from

426
00:25:50.300 --> 00:25:52.660
how somebody makes a payment. I don't think that's the goal,

427
00:25:52.740 --> 00:25:57.620
but our real goal here is how do we reframe the entire commerce journey

428
00:25:57.800 --> 00:26:01.580
all the way from discovery to fulfillment and all the steps in between

429
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transcending both the physical world and the digital world. That's all I got.

430
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Thank you for listening.

